Connecting
The Dots
INNX is the Lago family office — conceiving, building, and backing ventures that create value outlasting us, through efficiency, sustainability, and disruptive innovation.
We conceive and invest in innovative solutions that contribute to efficiency and sustainability — impacting society and inspiring future generations.
Mission
Build what matters
Ideas reach us early. The ones we back get structure, capital, and hands-on operators, with one measure of success: lasting impact on the society around them.
Vision
From Brazil, outward
Aware of the world's — and particularly Brazil's — potential and pains, we conceive, build, and operate prosperous, sustainable businesses.
Values
Ethics
The standard behind every decision, deal, and partnership.
Transparency
Clear terms, honest numbers, and open conversations.
Social Responsibility
Ventures measured by the value they leave behind.
Managing Director
Joe Lago
Brazilian born, raised in California, brewed in the Amazon, Rio de Janeiro and São Paulo. Business administrator and serial entrepreneur in the Americas — INNX carries his family's name and his way of building.
Meet the teamLet's connect the dots.
Tell us what you're building — or what you'd like to build with us.
Get in touch